Yesterday the news broke that Scooter Braun, the owner of the label Ithaca Holdings and, talent manager to artists like Justin Bieber and Ariana Grande acquired Big Machine Records for $300 Million.

The Label Group was originally owned by Scott Borchetta and includes pretty much all of Taylor Swift’s musical catalog.

Last year, Taylor Swift signed a new deal with Universal Records, therefore everything after the deal that she has put out (two songs from her upcoming album so far), stick with her there.

The six albums that Taylor has already released still belong to Big Machine, that means that Scooter Braun now owns all of her previous music. Taylor expressed her disbelief on Tumblr.

Taylor goes on saying that she has been bullied by Scooter for years, and this includes the instagram that Justin Bieber has posted right after the incident.

The post blew up and everyone had an opinion on this. Even Selena Gomez’s mother has responded to the incident.

Some people were supporting Taylor, and big names have unfollowed Scooter on social media. That includes Beyonce, Harry Styles, Joe Jonas, Rihanna and more.

One of the most notable reactions was Halsey’s. She came to Taylor’s defense saying: “She deserves to own the painstaking labor of her heart.” and that “It speaks volumes to how far we have to come in the music industry.”

Todrick Hall expressed his disappointment on Twitter having been a client for Scooter Braun for six years.

Some others were totally with Scooter Braun and were defending him. Starting with his wife, who took it to Instagram to comment on the situation.

Justin Bieber later apologized to Taylor Swift for the incident on Instagram.

View this post on Instagram

Hey Taylor. First of all i would like to apologize for posting that hurtful instagram post, at the time i thought it was funny but looking back it was distasteful and insensitive.. I have to be honest though it was my caption and post that I screenshoted of scooter and Kanye that said “taylor swift what up” he didnt have anything to do with it and it wasnt even a part of the conversation in all actuality he was the person who told me not to joke like that.. Scooter has had your back since the days you graciously let me open up for you.! As the years have passed we haven’t crossed paths and gotten to communicate our differences, hurts or frustrations. So for you to take it to social media and get people to hate on scooter isn’t fair. What were you trying to accomplish by posting that blog? seems to me like it was to get sympathy u also knew that in posting that your fans would go and bully scooter. Anyway, One thing i know is both scooter and i love you. I feel like the only way to resolve conflict is through communication. So banter back and fourth online i dont believe solves anything. I’m sure Scooter and i would love to talk to you and resolve any conflict, pain or or any feelings that need to be addressed. Neither scooter or i have anything negative to say about you we truly want the best for you. I usually don’t rebuttal things like this but when you try and deface someone i loves character thats crossing a line..

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